Online travel bookings will represent almost a third of worldwide volume by the end of 2012, according to yStats.com "Global Online Travel Report 2012" report. The report indicates that the trend to book travel arrangements online will continue in 2012 - especially in emerging economies such as China, India and Brazil. The study found that in 2011, the value of the US online travel market was still higher than that of Great Britain, China, India and Brazil combined.

Online travel arrangements continue to gain in popularity across the entire American continent. Compared to 2011, revenue generated in the US online travel market is forecasted to grow in 2012 by a low double-digit percentage figure, according to Hotelmarketing.com.

Clients who bought travel products online in 2011 made most purchases through online travel agents, amounting to almost 50%, followed by search engines and websites of tour operators. In the category mobile bookings, hotels were booked most frequently, followed by flights and travel packages.