LRG 87% of households subscribe to cable or satellite TV Read more LRG 87% of households subscribe

While the number of U.S. households that subscribe to cable or satellite TV has remained steady during the last two years at about 87 percent, subscribers who are struggling with the economy are more likely to switch providers or cancel service, according to report from Leichtman Research Group.

The mean reported monthly spending on multichannel video services increased 7 percent from last year to $78.63, LRG said.  The research firm said about 39 percent of the households who reported being negatively impacted by the economy have reduced their spending on TV, Internet and phone service in the past year, compared to 18 percent of households that were less impacted by the economy.

About 32 percent of subscribers that are negatively impacted of the economy said they will likely reduce spending in the next six months, and 16 percent of subscribers that are struggling with the economy said they are likely to switch providers in the next six months.

"Those facing economic challenges are most likely to switch providers, or reduce spending on services," LRG president Bruce Leichtman said in a statement.